Bobby Duffy is Professor of Public Policy and Director of the Policy Institute at King's College London. Prior to that, he was Managing Director of Public Affairs for Ipsos MORI and Global Director of the Ipsos Social Research Institute. He has spent years researching the public perceptions and misperceptions of the societies in which they live.
In this podcast, Prof Duffy explains the background to his research, what we get right and what we get wrong about the world and why, how this applies to COVID-19 and his upcoming research on the myths and truths about generational differences.
More info on Bobby Duffy: https://www.kcl.ac.uk/people/bobby-duffy
The Perils of Perception book: https://www.allenandunwin.com/browse/books/general-books/psychology/The-Perils-of-Perception-Bobby-Duffy-9781786494566
The Policy Institute's research on COVID-19: https://www.kcl.ac.uk/policy-institute